The digital format surely allowed some to see Bieber perform that wouldn’t have otherwise felt comfortable seeing the artist live due to COVID concerns. This seemed like a particularly glaring missed opportunity to drop a batch of merch specific to the Bieber-Wave event that could have helped Wave and team Bieber recoup costs associated with getting the virtual performance pulled off.Īfter all, it stands to reason that if you knew about the Bieber-Wave concert in the first place that you were probably either very into Justin Bieber (and a potential merch buyer) or just an interactive entertainment-tech enthusiast.Īgain, it wasn’t all negatives during Bieber’s performance last night. There was also no way to purchase anything directly from the Wave platform as or after Bieber performed. If Wave had had a record button which let concertgoers natively capture their point of view of the concert that could be saved until the Bieber performances concluded and then posted directly to Instagram or Twitter, the virtual experience company likely would have seen more social media mentions of the virtual “Justice” show last week.
#Justin bieber never let you go platform online software
It’s possible that some had screen-recording software to capture interesting parts of the show, but there were likely groups of attendees who wished they could’ve more easily natively recorded clips of Bieber on Wave to post on Twitter or Instagram Stories soon after certain songs were performed.
Where Wave could have taken things a step further to maximize the mileage of this Bieber performance was with its social-media sharing tools - some live attendees could have faced difficulty in capturing parts of the Bieber performance to easily post on social platforms as they occurred.
Moreover, the various points of the performance that overlayed video of Bieber IRL singing in his motion-capture suit were also a good way to remind viewers that the star himself was actually performing. The various drastic changes in scenery, which would have never been possible in a in real-life (IRL) Bieber performance, were visually appealing and likely helped keep viewers engaged. It is important to remember that the event was free, so it doesn’t seem right to expect an uproar among Beliebers that wanted more from the event. When considering the event’s fixed camera angle and relatively sedate slate of interactive features, the Justin Bieber-Wave event feels like something that fans could watch a replay of and still not get much of a lesser experience than live attendees did. But even sans digital avatars, it would have been nice to be able to move the camera angle of the concert, as attendees’ views were fixed the whole time. Sure, that would have made the event a much trickier endeavor to pull off.
Because the concert had been billed by Wave as “an interactive virtual experience,” many consumers likely went into it expecting to be able to more meaningfully mingle with Bieber and other attendees at the event.įor example, concert attendees weren’t assigned avatars that they could use to freely move around the various digital settings that Bieber performed in. That in itself seemed to be the biggest letdown of the event.
0 kommentar(er)
